Connected Threads – Dolly Parton Releases Pet Apparel, And It's Branding Perfection (And More)

What’s up decorated apparel community, and welcome back from a long holiday weekend. Hopefully all of you got to enjoy some extra rest and relaxation to close out your summer. Though, if you live in an area like mine, the record breaking temperatures, make it feel like summer’s never going to end. I know you didn’t come here to talk about the weather. So let’s talk about the apparel industry. Making headlines this week are some big names and celebrities, so let’s take a look. Dolly Parton continues to be one of the coolest human beings on the earth. Of

course, that’s a pretty biased opinion, but her most recent move sort of solidifies that for me. The country superstar released a pet apparel collection at the end of August. And it’s called, wait for it, Doggy Parton. Absolute marketing gold. I love it. Kanye West, or as he’s currently known, Ye, has gone in a rant against appareled giant Adidas in a feud regarding footwear. The performer took to Instagram to air his frustrations in relation to a buyout as well as claims that the company has stolen several styles from him. Hanes Brands has been making big moves

the past couple weeks, between investing in solar power and leasing some big buildings. If you wanna get all of the details on what they’ve been

up to make sure you read the wrap-up article. To celebrate the massive comeback of concerts and live events, I am rocking a T-shirt that I got from a concert that I attended this summer. Big shout out to all you apparel decorators, who are printing garments for concerts and live events. I know that those quick turnaround times are not easy to hit. That’s everything for this week. We’ll catch you next time.

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